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Murray Hughes' Bio

Murray Hughes is a super great guy who knows just about everything about everything.

But be warned, he is also the kind of guy that would write his own bio, saying outlandishly great things about himself, while pretending it was not him writing it but someone else.

..............DOH!

OK, I'll stop pretending to be someone else. The truth is I am such a small player on the Internet I couldn't find someone to write about me even if I wanted to. But that doesn't mean I'm not making money.

Here is a brief overview of what I have done online. Keep in mind these sites represent a learning curve and are by no means an example in marketing excellence:
 

Web Site URL Date Started Comments
Some crappy MLM November 2002 Sucked in by the first Internet marketing ad I ever saw, I ended up wasting hundreds of dollars on a company not worth a second look. Did, however, expose me to the potential of the Internet.
Lesson:
don't presume joining any old work from home business equals making an income. Do research or get good advice. See my recommendations here:
The Best Work From Home Business Opportunities
Traffic Exchange Addiction (good name for a website) December 2002 Have you been here? I also did safelists and FFA's at the same time.
Lesson:
complete WASTE of time and effort. Read my article Top 10 Internet Marketing Time Wasters (one of the few things I'm an expert on).
Home-Gym-Review.com April 2003

Earns $500-$1000/mth hands free. All traffic from search engines. Never been tested, tracked or advertised.
Lesson:
if you try you can get excellent SE rankings even with no experience.
UPDATE (April 2005): Increased revenues to $1000-$1500/month through joint venturing direct with some manufacturers

Elliptical-Trainer-Reviews.com June 2003 Earns $100/mth hands free. SEO was never completed, including NO reciprocal links.
Lesson: if you want a project to have the best chance at being successful then you must complete it.
Muscle-Juice.com July 2003 Complete failure. Built around a single affiliate program and the company disappeared.
Lesson:
if you plan to use one affiliate program to build a site choose carefully. This model is only feasible if you get free search engine traffic. Otherwise send PPC visitors straight to the affiliate site.
Essential-Marketing-Tools.com August 2003 Same concept as this site but once building began I felt I didn't really know enough to give you good advice about Internet marketing. Now empty.
Lesson:
be sure of what you are going to put in a site before you begin building it.
Joined SFI
(see Favorite2ndIncome.com)
Sept 2003 At time of writing commissions are about $200/mth and growing all virtually hands free.
Lesson:
if you choose a worthwhile online MLM, use a simple but good marketing system and persevere (i.e. live through the initial period of negative earnings) you will make money every time.
SFI-SFI-SFI.com Sept 2003 Was used as a landing page for visitors from PPC to promote SFI (see www.Favorite2ndIncome.com) but now idle.
Lesson:
any such site should have capturing email addresses as it's main purpose.
TheFreePathAgent.com Sept 2003 Failed. Not online anymore.
Lesson:
a web site full of ads but with no real content is a waste of everyone's time.
CoRegistration Lists November 2003 Began buying and marketing to co-registration email lists. At time of writing earnings are $3000/mth and growing.
Lesson:
don't be fooled into believing "building your list organically" is the only way to do it. See CoRegistrationServices.com
UPDATE (April 2005):
earnings from this type of general list have decreased a lot in recent months. Will stop buying new names and let list die out (stop replenishing unsubscribes)
FindYourLoanHere.com February 2004 An experiment in email marketing. Now idle.
Lesson:
if you are promoting affiliate programs, unless you can get free visitors from the engines it is nearly always better to send email and PPC visitors directly to the affiliate site unless you are capturing their email addresses (in case of PPC).
UPDATE(February 2005) : Google no longer allows you to send visitors straight to affiliate site through PPC advertising. Instead, bring them to your site first, get them to opt-in and redirect opt-ins to the sales page. Follow-up with your own email series.
007WorkFromHome.com May 2004

Very new but I plan to aggressively build links and bring free visitors from the search engines.
Lesson:
if you are going to do something do it well and remember a content site is always about giving your visitors value and not just making money.
UPDATE (April 2005): Completed a 1000 link campaign (outsourced) and Google PR dropped from 5 to 4 but traffic has increased. Most revenue generated from Google Adsense (the ads you see on the upper-right of the page).
UPDATE (APRIL 2005):
Noticed a surge in traffic recently, very pleased to discover this site is currently #1 on Yahoo for 'work from home' out of 469,000,000 results.
UPDATE (NOV 2005): Comepltely dropped from rankings b/c of script error on my home page I didn't know about. I was making about $900/mth Adsense before that.

Niche Marketing May 2004

Developing info products for niche markets.
UPDATE (April 2005): I have released 4 books on different niches to date. My first book generates about $1000/month, 2rd and 3th practically nothing and 4th has just been released. I haven't given up on the non-performers and believe they can earn via JV relationships and perhaps eBay.
Lesson: When producing a product consider the following before you make anything!:

  • Does a large enough audience exist?
  • Do they have a history of spending money?
  • Can you affordably reach them? i.e. Advertising costs
  • What does the audience want to know? Don't guess, ask them.

My mistake for product 2 and 3 is I didn't research the cost of putting my message in front of potential customers and discovered its a competitive field and ad costs are high.


You can see for yourself I'm no guru and I've had plenty of failures. In fact, at the time of writing this article, only 6 of the 16 different things I've tried to date produce an income and only 3 of them a significant income. Yet despite my many failures I'm making about $6000/mth (Nov 2005 numbers).

The one thing I would like you to take away from my example is you do not need to be a genius, guru or super marketer to make money from the Internet. I've come to appreciate the truth in the statement "the person with the greatest success is most often the person with the most failures". Keep learning & trying and I really can't see how you couldn't succeed.

Good luck and persevere.

Written by Murray Hughes
007 Work From Home
Licensed To Make Money! - Learn FREE. Savage The Internet And Explode The Bank.