Web Site & Internet
Marketing Testing

Recommended Resource 1: if you are serious about testing then you need to use an ad-tracker. It is a CGI script (installed on your server) or online service that records the activities of your visitors. Currently ClickAlyzer is the only tracker that can track your visitors even after they have left your site. This kind of info is GOLD if you promote affiliate programs, which most of us do. Gold because you can now discover if the affiliate sites you are sending your visitors to are actually keeping their end of the bargain and making sales and more importantly paying you for them.

Recommended Resource 2: . It's with using ad-trackers that things start getting a little more technical and a lot of beginners are scared off as a result (I was). I was lucky enough to stumble over a great FREE ebook about using ad-trackers and recommend you also read it. Find it here.

Recommended Resource 3:

SiteBuildIt! - Perfect if you are just starting out
SBI! is a product of Ken Evoy's SiteSell empire. It is a brilliant all in one package and what some people say represents the future of web hosting. SiteBuildIt is an excellent tool (combination of many tools really) for beginners. There are heaps of features:

• SBI! is an online service that provides you with an easy point and click interface for creating your own attractive and professional web site

• SBI! includes brainstorming tools for choosing your theme and keywords

• SBI! incorporates tools for search engine optimization

• SBI! auto submits your web site to the search engines and tracks search engine spiders and provides ranking reports

• SBI! includes domain registration

• SBI! includes web hosting of unlimited pages

• SBI!! permits unlimited bandwidth

• SBI includes unlimited autoresponders (a tool for sending email automatically when someone subscribes to your ezine, newsletter, tips etc)

• SBI! includes ad-campaign management

• SBI! includes click through analysis

• SBI! provides you with a linking service (very important for search engine rankings)